We’re Avantia, the high-growth home insurance platform with unmatched market reach.

Avantia Group is the parent company behind Homeprotect, an award-winning direct-to-consumer home insurance brand, and the only full-service UK home insurance MGA with an automated quote footprint of 97%.
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As everything from cost of living to climate change makes it harder for people to find affordable cover, we’ve stepped in to support them. 
 
Our proprietary decisioning platform is powered by AI which enables real-time decisions to be deployed across all aspects of the insurance value chain, delivering a highly automated, agile and low-cost business model with strong growth momentum.  

We have tech that our specialists developed from the ground up, and data you won’t find anywhere else. Insuring the non-standard has always underpinned our expansion strategy. It’s an underserved and rapidly expanding part of the market, and our quote footprint of 97% makes us the only UK home insurer with a whole-market opportunity. 

Our platform, already transforming the home insurance space, is built to scale - enhancing our reach within this market while creating opportunities to apply our capabilities more broadly. 

UK's largest home insurance quote footprint

Real-time decisions, powered by AI 

Highly automated business model with strong loss ratio results

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OUTSTANDING TECH. OUTSTANDING DATA. OUTSTANDING PEOPLE.


Three things have seen us outperform the market. 

Let’s start with tech. Our digital distribution keeps our costs low and makes us easy to scale. Then there’s AI. It isn’t a bandwagon we’ve suddenly jumped on; we’ve been using it for years (and long before most insurers) to make intelligent real-time decisions for our customers.  

We’re only able to make those decisions thanks to our data. For us, business is always personalised. We specialised in non-standard insurance from the beginning, so we’re used to asking our customers more detailed questions than most. Now, we’ve gathered years of proprietary data that we use to make instant, reliable, personalised decisions.  

Then there are our people. We’re entrepreneurs at heart, so we’re always looking for better ways of working. When we couldn’t find the right decisioning tool for our customers, we built one. Today, tech specialists work across our entire business - making sure our digital tools work as smartly as we do.

LEARN MORE ABOUT US

AWARDS



Great Place to Work Best Workplaces in Financial Services and Insurance UK 2024

We are pleased to announce that we have been named in the Great Place To Work UK 2024 list as one of the Best Workplaces in the Financial Services & Insurance industry.

Insurance Times Awards 2024 Bronze Marketing Campaign of the Year. Homeprotect, part of the Avantia Group
Bronze award for Marketing Campaign of the Year at the prestigious Insurance Times Awards 2024.
UKCCF Awards 2024 Gold Winner
We received the Gold award at the UK Contact Centre Forum Awards for Digital Transformation Programme of the Year in partnership with Concentrix.
UKCCF Awards 2024 Silver Winner
We received the Silver award at the UK Contact Centre Forum Awards for Improvement Strategy of the Year in partnership with Concentrix.
European Contact Centre and Customer Service Awards 2024 Highly Commended
We received a Highly Commended award with our partner Concentrix from the European Contact Centre & Customer Service Awards (ECCCSA) for Most-Effective Improvement Initiative (Outsourcer).
UKCXA'24 Finalists Homeprotect and The Foundation. Best Use of Customer Insight and Feedbacks. Customer at the Heart of Everything - Financial Services

UK Customer Experience Awards 2024

Shortlisted in two categories in Financial Services:

  • Best Use of Customer Insight
  • Customers at the Heart of Everything

UK National Contact Centre Awards 2024 Gold Winner

Change and Innovation Team (Homeprotect and Concentrix)

UK National Contact Centre Awards 2024 Silver Winner
Most Effective Way of Working
UK National Contact Centre Awards 2024 Finalist
Change Maker (Kennedy Round, Head of Operational Change)
CCA Global Excellence Awards 2024 Winner

Excellence in Business Process Outsourcing

Over the last 18 months we’ve been working closely with our partner Concentrix to transform the experience we deliver to our customers.

The Drum Awards Marketing EMEA Finalist 2024

We are proud to have been a Finalist for The Drum Marketing EMEA Awards 2024 in the “Search” category, which recognise how we’ve driven sales and customer lifetimes value through PPC.